Krishi
कृषिFarm to door
Picked this morning, four kilometres away
Vegetables on a standing subscription from farms in the same block. The grower is named on the delivery, the price is the grower's, and the produce is cut the morning it travels.
How it works
Start to doorstep
- 1
A standing basket, not a one-off
Vegetables arrive on a weekly subscription from farms in the same block, so the farm can plant against known demand instead of guessing at a mandi price.
- 2
Harvested the morning it travels
Four kilometres and a few hours, rather than a night in a truck and two days in a chain of intermediaries.
- 3
The grower is named
Every delivery carries the name of the farm it came from. Accountability runs both directions and the household knows who grew their food.
- 4
The farm keeps the margin
The price is the grower's price. What the intermediary chain used to take is what the farm now keeps.
What is different
The part we got wrong first
- Standing weekly subscription, not a one-off order
- The grower is named on every delivery
- Harvested the morning it is delivered
- The farm sets the price and keeps the margin
How we know
The most mature of the five, and the only one running on its own deployment — it was built before the rest of the network existed, and it earned the right to stay where it is rather than be rewritten for symmetry.
For the farmer
The other side of the transaction
A marketplace that only works for the buyer is a subsidy with a logo. Every service was designed from the seller's constraints first — what they can realistically promise, and what they must not be asked to change.
- ✓Demand known before planting, not discovered at the mandi
- ✓The grower's own price, not an auction floor
- ✓Named on every delivery
- ✓Collection handled by the same fleet
Also on the network